ABOUT THE VLR

Because of my love of the county and all things luxury (but practical!) I have called my site The Viable Luxury Ruralist – theVLR.com (also my initials -Vincent La Rouche) .

I live in my (formerly abandoned, now completely renovated) cottage in the Hudson Valley with my cat **Mr Poopers** and report on things that are interesting and luxurious in the country (sometimes it’s a walk in the woods!) I hope that you find the content useful and enjoyable -VLR

VLR BIO

CREATIVE DIRECTOR

For almost 18 years, I was the Creative Director at LAFCO NEW YORK, where I spearheaded design and direction for the luxury brand including 5 retail stores (I was even nominated for a Rising Star Award from the Fashion Group International).

PARIS COUTURE

In my youth, after studying at FIDM, (I won a national contest and was given a full scholarship) I moved to Paris and stayed almost 20 years. I was able to work with some of the greats of the Haute Couture before starting my own couture business. It was a wonderful time that taught me about true luxury; the kind that comes with craftsmanship and quality.